Pros / Cons

Why you shouldn't hire us

If you're here, you're probably trying to figure out if we're legit. Maybe you noticed we don't have pictures of large teams in expensive office space. Or that our pricing is lower than most agencies, and you're wondering what the catch is.

So here's everything you need to know before you find out as a surprise. We'd rather help you figure out upfront whether we're a good fit than deal with the disappointment later.

First, the cons

• 1
  We're asynchronous Excluding your first onboarding call, we don't do meetings, Zoom calls, Slack, and so on. We're a lean operation by design. We deliver weekly progress updates and monthly reports with recorded video walkthroughs. Support is email only, and we reply within 2 to 12 hours on weekdays. If you need a higher level of interaction, a larger agency will serve you better.
• 2
  We're opinionated We won't blindly spend time on random blog posts or "errors" flagged by flagged by Screaming Frog, Ahrefs, SEMrush or whatever other automated website crawler. We do use these tools, but we prioritize based on what is actually likely to drive revenue — not what looks good on an automated audit.
• 3
  We expect you to be able to execute on product images and videos Sometimes, the biggest revenue opportunities may hinge on footage — parts on vehicles, installations in progress, fitment comparisons. Not every project needs that, but when it does, getting us the assets the sprint needs is on you. If that's something you'd never be able to deliver, we're probably not the right fit.
• 4
  We don't work with committees We iterate quickly and look for speedy approvals. If you aren't the final decision maker on what gets implemented on your site, or every copy change and design tweak gets stuck in revision limbo or takes over a week to get approved, we'll either pause the engagement until it's the right time for you, or we'll cancel and offer you a pro-rated refund. This is just a matter of principle — we'd rather not keep billing for work that isn't going anywhere.
• 5
  We aren't cheap We don't charge six-figure retainers, but we aren't the cheapest option either. If your store does less than $50K in average monthly revenue, we're probably not the best fit for you. In fact, we'd recommend you focus on paid acquisition, build your revenue base, and come back when organic growth makes sense as an investment. We'll still be here.

Now, the pros

• 1
  You get a team that moves No internal bureaucracy, no account manager relaying messages between you and the people actually doing the work. When something needs to happen, it happens.
• 2
  Your budget goes toward what actually moves revenue Not vanity metrics, not a bloated list of deliverables that look impressive on a proposal. Every hour we spend is pointed at organic growth that compounds.
• 3
  You're not locked in No contracts. We work sprint to sprint, which means we have to earn our fee every single term. That's by design — it keeps us honest.
• 4
  You'll never pay for time-wasting We don't bill by the hour. So there's no clock running in the background that rewards us for slow, drawn-out work. Fast results are always in our interest too.
• 5
  You get people who actually understand your market Not a generalist agency that'll spend the first month getting up to speed on what fitment logic means. We work exclusively in the aftermarket space — the nuances of how your customers search, browse, and buy are things we already know.

Still here? Try out RevSku at zero risk.

We take on three stores per quarter — one per sub-niche. If you're running a serious aftermarket store and want to see what we'd actually do with it, the first step costs nothing.